Beacon Commerce Events
Beacon Commerce founder Don Thompson delivers webinars, workshops and other training and coaching opportunities to help companies of all sizes profit from the massive e-commerce potential on Amazon.
Don explains the importance of Amazon as a channel, how to evaluate if it’s right for your product, the size of the market opportunity that exists, and what you need to get started to compete, grow and achieve your goals. Watch this space for new events to come!
CHFA NOW Toronto 2024
Dates: September 21-22, 2024
Hosted by: CHFA
Description:
Beacon founder Don Thompson will be at the CHFA NOW trade show in Toronto Sept. 21-22.
Email us at hello@beaconcommerce.co to book an in-person meeting with Don to talk about the opportunities and realities of selling your products on Amazon!
Virtual Workshop | Amazon 101. How does it work, and can it work for me?
Date: September 26, 2024, 9-10:30 a.m. ADT
Hosted by: Invest Nova Scotia, in partnership with the Atlantic Canada Opportunities Agency
Description:
Say good-bye to stress and time wasted struggling with the Amazon seller learning curve. You’ll understand if Amazon is right for your brand, the size of the market opportunities that await, and what’s required to set up your business on Amazon – the right way.
This session is open to anyone that has thought about bringing their product to Amazon either themselves, through a distribution partner or selling directly to Amazon as a vendor.
Registration fee: This workshop is FREE to all Nova Scotia businesses
Registration deadline: Tuesday, September 24, 2024
Virtual Workshop | Amazon 201. How do I sell on Amazon?
Date: October 10, 2024, 9-11 a.m. ADT
Hosted by: Invest Nova Scotia, in partnership with the Atlantic Canada Opportunities Agency
Description:
This session with Beacon Commerce founder and CEO Don Thompson is for companies that are ready to launch their product onto Amazon. Topics include:
- Profitability on Amazon – what are the fees to sell and how do you track your profit, set your price and configuration for the platform?
- What is a good listing? How do you create this and what is needed to stand out from the competition?
- Advertising on Amazon – how to approach ads on Amazon and NOT overspend.
- How to use Digital funneling from social and email lists to Amazon to build loyalty sales.
- How Amazon can be used as a less expensive logistics partner for your other online orders.
Workshop pre-requisites:
To participate in this workshop, you must have the following:
- An Amazon seller central account
- Trademark for your brand
- Sales of at least $100,000 through other digital channels or brick and mortar stores
Registration fee: This workshop is FREE to all Nova Scotia businesses
Registration deadline: Tuesday, October 8, 2024
2024 Food & Beverage Atlantic Conference
Dates: Oct. 22-23, 2024
Hosted by: Food & Beverage Atlantic
Description:
Beacon Commerce founder and CEO Don Thompson will speak about selling on Amazon at the 2024 Food & Beverage Atlantic Conference Oct. 22-23.
Stay tuned for more details to come!
PREVIOUS EVENTS
Toolkit Tuesday Live Webinar — Amazon in 2024: What’s Changed for Sellers and How You Can Still Make Money!
Dates: January 23, 2024 | 12-1 pm EST
Hosted by: Boundless Accelerator
Description:
In this session, we’ll review the updates to Amazon in 2024 and how you can still use this as an effective sales/marketing channel for your brand. From new fee structures to managing your advertising budget, you need to have a keen eye on profitability in order to make it work. With ~40% of the ecommerce market in Canada and the US, it’s a massive channel with a lot of opportunity if you know your numbers.
Webinar | Hacking Through Amazon: An Exclusive ‘Ask Me Anything’ Session with Don Thompson
Dates: October 26, 2023 | 2 pm EST
Hosted by: Natural Products Canada
Description:
Is your business on Amazon? Have you been frustrated with the results? Confused by the algorithms? Here’s your chance to get an insider’s perspective on how to tame this powerful beast. NPC is proud to present an exclusive ‘Ask Me Anything’ event with Don Thompson of Beacon Commerce, former Amazon executive, who has gained a solid reputation for helping start-ups navigate the tangly and shifting sands of Amazon to create consistent and growing sales. As a special bonus, Don will kick off the event by answering the first 10 questions submitted in advance by NPC members. Register now to submit your question!
Workshop | How to Set Up Your Business on Amazon
Dates: October 5 & 12, 2023 | 9 am – 12 pm
Hosted by: Invest Nova Scotia
Description:
Thinking about selling your products on Amazon? We can help.
Invest Nova Scotia, in partnership with the Atlantic Canada Opportunities Agency, is pleased to offer a two-day workshop on how to set up your business on Amazon. The workshop will be hosted virtual via zoom on October 5 and 12, 2023, and is presented by e-commerce expert Don Thompson, founder of Beacon Commerce, a verified Amazon Ads partner.
Say good-bye to stress and time wasted struggling with the Amazon seller learning curve. You’ll understand if Amazon is right for your brand, the size of the market opportunities that await, and what’s required to set up your business on Amazon – the right way.
Note: this workshop is open only to businesses located in Nova Scotia (or planning to open in Nova Scotia).
Get Expert Amazon Seller Insights
Want Don to speak at your next event or deliver a webinar or training seminar on strategies for success on Amazon? Topics include:
- Is Amazon right for your business?
- What’s the size of your Amazon opportunity?
- What amount of investment is required to get started?
- How to evaluate profitability
- Elements of a successful Amazon product page
- Amazon as an export channel, and more
Email us at hello@beaconcommerce.co to start the conversation!