Beacon Commerce Blog

Second annual Shine on Amazon contest opens April 15!

Mar 26, 2025

We are thrilled to announce that the Beacon Commerce Shine on Amazon contest is back for 2025!

It’s the second year for the contest, our way of helping up-and-coming brands succeed on Amazon – just ask Beck’s Broth, our 2024 grand prize winner!

Beckie Prime, CEO and Domenique Mastronardi, COO of Beck's Broth
Beckie Prime, CEO, and Domenique Mastronardi, COO of Beck’s Broth, our 2024 grand prize winner.
Read about their experience launching on Amazon Canada.

“Amazon can be a game-changer for brands, but it can also be daunting for new sellers to make the leap — especially for small businesses with equally small budgets,” said Beacon founder and CEO Don Thompson. “The Shine on Amazon contest is our way of giving a helping hand to promising brands to set them up for success on Amazon.”

Prizes

This year we’re giving away more than $25,000 in prizes, including:

  • One grand prize of Beacon Amazon Power Up services (Account management + PPC ad management) for two unique products in two markets (Canada, U.S.) or four products in one market for six months – a $20,000 value!
  • Two Amazon Business Opportunity Analyses to assess marketplace demand and competition ($1,500 value each)
  • One Amazon product page TUNE UP package ($1,000 value)
  • One Amazon Seller Coaching engagement (3 hours) with Beacon Founder Don Thompson ($750 value)
  • Plus, the grand prize winners will receive $1,000 from Natural Products Canada to support their advertising spend!

Contest eligibility

2025 Shine on Amazon contest eligibility:

  • Companies with $100k minimum annual revenue
  • Incorporated in Canada or the U.S.
  • New to Amazon or a current Amazon seller but not currently working with Beacon Commerce or another Amazon agency.
  • See our Terms & Conditions page for more details.

Anatomy of an Amazon Launch Webinar

For insight into the Beacon Commerce experience, watch the Natural Products Canada’s webinar Anatomy of an Amazon Launch, now available for viewing on-demand.

Don, Beckie and Domenique discuss what it takes to put your products on Amazon, and how they’ve generated some eye-popping results for the brand.

Anatomy of an Amazon Launch webinar

Will your brand be next?

Want to blaze YOUR trail on Amazon? Visit our Shine on Amazon contest page and throw your hat in the ring starting April 15. Contest closes May 12, 2025. Winners will be notified by the end of May and then the fun begins!

Thank you for your interest!

The Shine on Amazon Contest opens April 15, 2025 at 9 am ET. Submit your email address to be notified when it goes live!